Skip to main content



BUY THIS: JG x Iconery

I’ve been a fan of since the very beginning. I’m talking pre-adorable planners and desk accessories; I’m taking it way back to when they only sold bedazzled hair berets.’s footprint has grown immensely, and its creator Jen Gotch has transformed in to a style icon. Jen’s online shop now features everything from clothing to pool accessories, to shoe ware. Their tagline is: “We exist to help you be your best and encourage joy” that is definitely an ethos I can get behind.
Every year I buy a agenda; and it not only gets me compliments, but it also keeps me personally and professionally motivated throughout the year. Often emulated but never duplicated, agendas have become a staple for the modern woman (fair warning, popular designs sell out instantly).
Recently,'s fearless leader Jen, has become more transparent about her struggles with understanding and managing her own mental health. She created jewelry line JG x ICONERY; with this line Jen hopes to …

Latest Posts

WEAR THIS: Kitty Joseph

HOLY YUM: Milk Bar Pie

BOOK CLUB: My Latest Book Obsessions


WEAR THIS: Lucy & Yak



Artist Spotlight: ADAMJK

Ya' Basic: Carrot Cake Cookies