Durex “Get It On” (aka “Balloon Animals”)

9:44 AM Heather Marie 0 Comments

Durex employed the creative minds of Fitzgerald+CO, to create "Get It On" a print ad campaign. Online and TV spots were designed by Superfad. The two teams composed a brilliant tongue in cheek campaign that captures the humor and more importantly the attention of the audience and its target market.

Find out more here:
http://www.aiga.org/content.cfm/case-study-durex-get-it-on

P.S. Durex could use a website redesign as well. WAY too serious and dated.
http://www.durex.com/en-US/Pages/default.aspx

Just a suggestion kids :)



tweet tweet: https://twitter.com/CreativeKitsch

You Might Also Like

0 comments: